Teacher Incentive Allotment
Meet the TIA team
Marissa King
TIA Region Lead and Strategic Compensation Liaison
Cristabel Gonzales
TIA Generalist and Assessment Specialist
Barbra Roberson
TIA Data Analyst
ABOUT US
The Teacher Incentive Allotment (TIA) is designed to help school districts recruit, retain, and reward highly effective teachers. Districts can recognize outstanding teachers by awarding them one of four designations: Acknowledged, Recognized, Exemplary, or Master.

With a Texas Education Agency (TEA)-approved local designation system in place, districts can identify top-performing teachers based on student growth and teacher performance. These designations then generate additional funding that can be used to reward high-impact teachers, support retention efforts, and help recruit more talented educators. Schools in rural or high-need areas may receive higher funding amounts.
Dear Clients,
As we begin this journey together, our goal is not simply to reach a destination-it is to chart a path toward a stronger future for our educators and students. TIA provides an opportunity to rethink how we recgonze, develop, retain, and reward highly effective educators.
Our role is to support and walk alongside you, provide the tools and guidance you need, help navigate challenges along the way, and celebrate the progess that you make.
Whether you are just beginning to explore TIA or are continuing to refine your system, expand you system, or completing data analysis, our TIA team can help assist.
Thank you for your continued
Warm regards,
Marissa King
Phone: 432.567.3214
marissa.king@esc18.net
Meet the TIA team
TIA Region Lead and Strategic Compensation Liaison
TIA Generalist and Assessment Specialist
TIA Data Analyst
